Which customer and why does it matter?

Duration: 48 mins 5 secs
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Description: Pamela Hartigan, Director of the Skoll Centre for Social Entrepreneurship, Said Business School and Howard Chase, R&D Director, Enval, and Head of the School of Technology, Professor of Biochemical Engineering, Department of Chemical Engineering and Biotechnology, University of Cambridge, speaking at the Enterprise Tuesday lecture series in October 2010.

Whose problem are you going to solve? Whose needs are you going to meet? The big challenges are to do with environment and social inclusion. Do these provide opportunities for new ventures and for you?
 
Created: 2010-11-03 10:56
Collection: Centre for Entrepreneurial Learning - Entrepreneurs & Experts Podcast Series
Centre for Entrepreneurial Learning - Customer Needs and Focus
Entrepreneurs and Experts
Publisher: The Centre for Entrepreneurial Learning
Copyright: The Centre for Entrepreneurial Learning
Language: eng (English)
Keywords: Entrepreneurship; Social Enterpreneurship; Customer;
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