Lights, camera, action!
Duration: 10 mins 49 secs
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Description: | Clips from 'The Godfather' demonstrate diversification in a family business; 'Gladiator' shows the implementation of a functional strategy; and 'Jerry Maguire' illustrates the concept of values. However, films that bridge the gap between the business and corporate world and business ideas and concepts are a rare breed. Dr Hadida explains. |
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Created: | 2010-11-24 11:24 | ||||
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Collection: |
Cambridge Judge Business School Discussions on Media, Arts & Culture
Cambridge Judge Business School Discussions on Marketing & Strategy |
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Publisher: | Cambridge Judge Business School, University of Cambridge | ||||
Copyright: | Cambridge Judge Business School, University of Cambridge | ||||
Language: | eng (English) | ||||
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