Public policy for behaviour chanage

Duration: 1 hour 12 mins
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Description: The first session at CSaP's annual conference was chaired by Dr Helen Munn, Director of the Academy of Medical Sciences, and included world leading experts on behaviour change from the University of Cambridge, UCL and Defra.
 
Created: 2018-07-19 16:28
Collection: CSaP annual conference 2018
Publisher: University of Cambridge
Copyright: Jackie Ouchikh
Language: eng (English)
Keywords: behaviour; public policy; climate change; healthcare; air quality;
 
Abstract: In his opening keynote at CSaP's 2018 annual conference, Government Chief Scientific Advisor - Dr Patrick Vallance - highlighted behavioural research as the most sought after expertise across all government departments.

Fittingly, the first session in this year's conference was chaired by Dr Helen Munn, Director of the Academy of Medical Sciences, and included world leading experts on behaviour change: Professor Dame Theresa Marteau, Director of the Cambridge Behaviour and Health Research Unit; Dr James Wilson, Senior Lecturer in Philosophy, University College London; and Harriet Wallace, Deputy Director of Air Quality and Industrial Emissions at Defra.

Professor Marteau began by emphasising that our environment has a strong influence on our behaviour, although we persist in thinking otherwise. Key aspects of our environment, such as the universal availability of meat and single use plastics, increase consumption of these products although they are highly damaging to our environment.

She reminded the audience of recent succesful policy interventions which had strong positive effects on our behaviour, such as the 5p plastic bag charge, the sugar levy and the removal of advertisements from cigarrette packages.

Professor Marteau also highlighted a number of conflicts within government departments, such as Defra's support for animal agriculture even though it contributes 51% of global greenhouse emissions, while trying to reduce emissions and improve air quality.
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