Media, arts and culture - what role for leaders?
Duration: 8 mins 55 secs
Share this media item:
Embed this media item:
Embed this media item:
About this item
| Description: | Media, arts and culture - what role for leaders? If success in the creative sector is crucially dependent on a combination of talent and popular response to it, what role is there for leaders and managers? Talented individuals are notoriously difficult to manage and public reactions to arts and media offerings equally hard to predict. Yet, professional managers and leaders have emerged who have helped Britain become the world leader it is today in the creative sector. Dame Patricia Hodgson of the BBC Trust explains the kinds of challenges they face and the breadth of skills they need in order to be able to operate successfully in a creative environment. |
|---|
| Created: | 2010-06-15 16:17 | ||||
|---|---|---|---|---|---|
| Collection: | Cambridge Judge Business School Discussions on Media, Arts & Culture | ||||
| Publisher: | Cambridge Judge Business School, University of Cambridge | ||||
| Copyright: | Cambridge Judge Business School, University of Cambridge | ||||
| Language: | eng (English) | ||||
| Credits: |
|
||||
| Abstract: | Dame Patricia Hodgson considers Britain's position as a world leader in the creative sector and the breadth of skills that professional managers and leaders need to have in order to succeed in this challenging environment. |
|---|---|